The idea for ADDIE on Steroids didn’t arrive in a single lightning-bolt moment. It grew, layer by layer, from years of frustration at seeing the same pattern play out in learning projects, well-meaning teams working hard, but tripping over gaps in planning, wasting resources, or delivering solutions that didn’t quite land. David had used the ADDIE model for decades, and while it provided a solid backbone, he knew it could be pushed further… much further.
Then came the turning point. The explosion of artificial intelligence in business and education opened a door to possibilities the original ADDIE model had never imagined. Suddenly, there was a way to streamline analysis, speed up design, test and refine with almost real-time feedback, and personalise learning experiences at scale.
David began experimenting, folding AI tools into every phase of ADDIE, refining and stress-testing the process with real projects. The results weren’t just better, they were faster, leaner, and more impactful.
Over countless late nights, coffee-fuelled mornings, and more than a few “back to the drawing board” moments, the framework evolved. What emerged was ADDIE on Steroids, a bold, practical, and fully integrated playbook that keeps the discipline of traditional instructional design while harnessing the firepower of AI.
This is not a theoretical treatise, but a hands-on guide forged in the trenches of real-world learning design, ready to help practitioners deliver results in a fraction of the time.